We teamed up with EMCO Technology to do a full overhaul of their website. We started out the project by discussing some goals - better user experience and less clicking to contact us. With these goals in mind we took a look at the old sitemap. The sitemap was stacked with pages in pages inside pages. We took the sitemap and made it so the very page clearly had a call to action to be able to get to the contact page. We then started on the site design. We kept it clean with very user friendly layouts all working down to a call to action section found on every page of the website. We ensured that all photos on the website had humans in them to really humanize the brand with their clients. EMCO Technology, Inc's main cliental is family owned businesses with owners that want personal, human interaction. So, creating a site that felt personal and humanizing was essential to the success of this project.